Millennials are the future, especially the future of real estate. Right now, millennials are the largest generation in the U.S. workforce. Brokerages are competing heavily to attract the young guns of the industry who have the tact and drive to thrive in such a fast-moving career. In order to find these rockstar professionals, brokers need […]

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So, you have just finished a listing presentation. You have spent hours preparing and planning to nail the presentation and you checked all of the boxes to ensure it was a success. What happens after the listing presentation? What is the next step? Here are four things you should do immediately after a listing presentation. […]

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It takes a conscious effort to successfully market yourself as a real estate agent. You have to know what to market, how to market and where to market. If you are looking for some inspiration, here are six of the best marketing blogs to keep you inspired. The blogs will keep you informed and inspired […]

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Your marketing means nothing without focus. Many, many agents & brokerages waste copious amounts of their money and time marketing without any focus. “It’s just a numbers game!  Make enough calls, send enough postcards, run enough ads, and the deals will follow!” Now, there’s nothing wrong with old school marketing techniques – cold calling, door […]

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6 Marketing Trends to Master Before 2019

Blog

By: Steve Wayne

December 26, 2018

There are countless tools and strategies to use to market yourself in the real estate industry. While there are plenty of options for marketing, there are a few that stand out among the rest. Let’s take a look at a few key marketing approaches to master before the new year. Virtual & Augmented Reality Experiences […]

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4 Ways to Engage Your Sphere Over the Holidays

Blog

By: Steve Wayne

December 12, 2018

The holidays can be a slow time for real estate. Many people don’t want to buy or sell a home during the time due to the weather and of course the hustle and bustle of all of the holidays. While this may be a slower time for real estate transactions, you should still be engaging […]

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Email is one of the most effective marketing tools used today. Real estate agents are using emails to connect with clients, seek out new leads, engage their audience with newsletters, promotions and information and of course, turn leads into clients. If you are struggling to convert leads via email, here are five tips you can […]

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Many of the leads that are generated as a real estate agent come from referrals from past clients. Even though a transaction has completed doesn’t mean that your relationship with the client ends there, especially if you want them to come back to you for their real estate needs and if you want them to […]

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Throw away the idea that sales scripts are only for new agents. A great sales script can save even the most seasoned real estate agent time and help them land more listing appointments which lead to more sales. Let’s take a look at how to use sales scripts to win listing appointments and land new […]

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5 Ways to Improve Your Cold Calling in 2019

Blog

By: Steve Wayne

October 24, 2018

Cold calling is easily one of the most time consuming and stressful parts of working as a real estate agent. Maybe you feel you will encounter a gatekeeper or maybe you don’t think you have enough information to land a meeting – no matter the reason you are fearful of cold calling, there are ways […]

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