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How Does Predictive Analysis Work?

In the past, real estate professionals predicted market trends using historical data and their own experience in the industry. Some turned to their “gut feelings” to make key decisions. Often, they made accurate predictions about the real estate market and helped guide their clients accordingly. But even the best real estate professional could not predict […]

What Is Digital Real Estate?

If you’re an experienced investor in residential or commercial real estate—or even both—you may be looking for new, unique investments to support. If that’s the case, digital real estate may interest you. After all, as interest rates on loans for physical properties start to rise again, it may be nice to branch out to the […]

Conquering the Market: How to Find Mortgage Refinance Leads 

The housing market is still on fire, with home sales in 2021 reaching 6.1 million units, the highest number since 2006. The boom is continuing into 2022, which may prove to be the biggest year yet. Even though home prices are historically high, various factors such as low supply, increased demand, the high cost of building new […]

The Ultimate Guide to Creating a Commercial Real Estate Marketing Plan

There is a multitude of things real estate agents must consider when devising the ultimate commercial real estate marketing plan. The commercial real estate industry is ever evolving. Staying organized and maintaining your priorities is crucial. The current digital revolution has affected every industry – but perhaps real estate has seen the greatest disruption. This […]

How to Master Commercial Real Estate Lead Management

A great majority of people think commercial real estate (CRE) brokering is just about assisting people with buying, leasing, selling, and investing in commercial real estate. But – the greater majority of people have never even met a CRE broker. A small percentage of commercial real estate professionals have mastered the art of CRE lead management. They know where […]

Where Will Home Values Go from Here | ProspectNow

Mortgage rates are at record lows. Scarce inventory keeps the market robust. Affordability concerns, however, continue rising. But these low rates, growing savings accounts, and a stronger jobs market have put the dream of homeownership within the reach of a larger number of potential buyers. This is all good news, right? But what if the […]

Chinese Investment in U.S. Commercial Real Estate: Everything You Need to Know

The U.S. commercial real estate (CRE) industry is a complicated landscape that shifts often. COVID-19 has put a lot of pressure on owners who cannot attract retail and business tenants. Many foreign investors in U.S. commercial real estate worry that they will lose money before the industry recovers. As one of the largest foreign investors […]

Five Best Practices For Mortgage Lead Generation

Are you with a mortgage company looking for new business? Here are some new ideas for mortgage lead generation. With mortgage interest rates on the decline and people still scrambling to buy and refinance homes, it’s a good time to be a mortgage lender. But finding new leads is not a process where “if you […]

What to do When Selling a Home With Negative Equity

When your home value falls below the amount you still owe on your mortgage, this is considered negative equity—or an underwater mortgage. There are many reasons a home can fall into negative equity, including damages to the property, a declining real estate market, or a high loan-to-value ratio. In many cases, negative equity is simply […]

What to Look for in Software To Grow Your Property Management Business

So, you’ve finally decided to upgrade your property management platform. Smart move! But, how do you proceed? Where should you start and what features do you look for? To answer these and other questions, we’ve compiled a handy procedural guide to help you settle on the ideal platform for all your business needs.  We’ll take […]