Is Direct Mail an Effective Marketing Strategy in Real Estate?
Everything You Need to Know About Real Estate Direct Mail Before the internet, direct mail was the No. 1 marketing technique for real estate professionals. However, new technologies like email and social media soon replaced real estate mailers as the preferred method for generating leads and increasing awareness. Research from 2019 reveals that while direct […]
The First Year Agent Survival Guide: How To Promote Yourself As A Real Estate Agent
Are you a newly licensed first year real estate agent? Here’s how you can make a name for yourself in the business. Establishing yourself in any new career can be intimidating. For a first year real estate agent, this is no less true. But promoting yourself is as much a science as it is an […]
How to Create a Broker Price Opinion (BPO) in CRE
Nearly everyone has heard the term real estate appraisal, which is a property value assessment that takes a property’s condition, location, and other relevant factors into account. Appraisals are useful for sellers, so they know how much to ask for a property, and for buyers, so they know if they’re getting a good deal in […]