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How Does Predictive Analysis Work?

In the past, real estate professionals predicted market trends using historical data and their own experience in the industry. Some turned to their “gut feelings” to make key decisions. Often, they made accurate predictions about the real estate market and helped guide their clients accordingly. But even the best real estate professional could not predict […]

6 Sales Prospecting Strategies Most Agents Have Never Tried

Sales prospecting is often one of the biggest challenges real estate agents face simply because it’s time consuming. The hard truth is that if you continue to take the same approach as every other agent, you will not stand out or accomplish more than they do when it comes to gaining new clients. If you […]

5 Smart Ways Agents Can Improve Their Prospecting Calls

Prospecting calls have one goal: to convert the potential client into an actual client. Whether you love prospecting via phone or not, as a real estate agent it is one of the biggest parts of your job so it’s important that you are at the top of your game every time you pick up the […]

3 Valuable Pieces of Information You Can Learn About Your Lead in 4-Minutes

Time is one of the most valuable resources and real estate agents certainly don’t want to waste precious time they could be spending closing more sales. The key to prospecting isn’t finding clients – it’s about finding the right type of clients. If you are looking to save time, take a look at these three […]

3 Reasons You Don't Need a Script When Cold Calling Prospects

The cold call is a time-honored way to find new opportunities and clients, but like many long-standing practices, we sometimes view it very narrowly. Methods for cold calling can differ; how the task is accomplished is up to you. For many of us, there’s a certain level of security in having a script for making […]

5 Old School Lead Qualifying Tactics that Still Work in a Digital World

Most real estate professionals don’t have time to chase leads that are going nowhere. But, how can you pre-qualify the lead to know if it’s worth your time? Nearly 70% of sales leads end up being trial balloons and not serious prospects. That adds up to hours and hours of lost productivity chasing leads that […]

8 Ways to Successfully Prospect via Email

Digital marketing is about a number of different online mediums. But don’t let prospecting via email get lost in the shuffle. This may be the original form of online marketing, but it’s nonetheless still one of the most effective ways to market any business. Eighty percent of business professionals rely on email marketing, and insist […]

10 Actionable Tips for CRE Agents New to Prospecting

For many in CRE, prospecting is among the least appealing routine task. Still, this activity is our bread and butter. It keeps the pipeline full and generates countless connections and referrals. Prospecting is critical, but it needn’t consume your days. Like any aspect of your work it can be streamlined through thoughtful planning and utilizing […]

Don't Be a Spammer: 7 Tips for Prospecting via LinkedIn

Social media governs a lot of the decisions people make these days. People give great consideration to comments left by previous customers on business sites. A survey from the NAR showed that 42% of all homebuyers started their search online in 2015.  The influence of online information has never been greater. Given that influence, it […]