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4 Strategies to Improve Your Email Open Rates in 2019

What good is the content of an email if no one opens it? If you are dedicating time and effort into creating valuable email marketing campaigns, but finding that your emails have a low open rate, you may want to rethink how you are approaching the creation and distribution of your emails. Here are six […]

5 Tips Real Estate Agents Can Use to Convert Leads Via Email

Email is one of the most effective marketing tools used today. Real estate agents are using emails to connect with clients, seek out new leads, engage their audience with newsletters, promotions and information and of course, turn leads into clients. If you are struggling to convert leads via email, here are five tips you can […]

5 Email Examples for Staying Top-of-Mind with Clients

Email marketing has been proven to attract prospects and keep real estate agents top-of-mind for both clients and prospects. It’s no surprise that people spend the majority of their workday checking and responding to emails, which is why having the perfect email campaigns to send will help you grow your client list and truly reach […]

5 Tips for Creating Email Subject Lines That Work

As a real estate agent, broker, loan officer, or services provider, email marketing can prove a rich source of leads. When you are trying to build an email marketing campaign, one of the most important things to build up is your CTR, or click-through rate. Getting someone to open your email and engage with the […]

4 Quick Tips for Launching Email Marketing in 2017

With the first quarter of 2017 coming to a close, you might be thinking about how you can improve your marketing plan moving forward. Email marketing is one of the most cost effective ways to reach a large number of people with a single click, so many businesses and real estate professionals have shifted more […]

Grow Your Email List: 10 Tried and True Growth Hacks

Has it been awhile since you’ve updated your e-mail database? Two years ago Market Sherpas conducted a survey that showed that your e-mail list “decays” by nearly a quarter every year. Meaning, if you haven’t updated your email list in a year, it’s likely that a fourth of your contacts are out of date. Considering […]

6 Best Practices for Real Estate Email Drip Campaigns

Email is practically the go-to communication nowadays. It’s an easy way to share info. But that also means people get a lot of emails. In the thick of the Inbox, with address blockers and other such settings, real estate email drip campaigns can get routed to the Junk box, marked as spam or, worst case, […]

8 Ways to Successfully Prospect via Email

Digital marketing is about a number of different online mediums. But don’t let prospecting via email get lost in the shuffle. This may be the original form of online marketing, but it’s nonetheless still one of the most effective ways to market any business. Eighty percent of business professionals rely on email marketing, and insist […]

6 Tips for Improving Email-Opens and Click Through Rates

If you have been running an email marketing campaign, you are probably wondering how you can improve your open and click through rates. These six tips will help you increase your open and click-through rates so that your email marketing campaigns become even more successful. Target a Specific Audience The best way to get email-opens […]

How to Land a Meeting via a Cold Email

You’ve deleted enough of cold emails to know that it’s tough to get the attention of a hot prospect via a cold email, but with the right strategy, it is possible to land a meeting. Here are some tips to help you land more meetings with cold emails.   Lead With a Relative and Personal […]