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What Affects a Home’s Value?

Top 7 Factors that Affect Home Values During the Year Figuring out what affects a home’s value could drive you crazy. In truth, values naturally fluctuate based on many factors. However, your home’s value ultimately equals whatever a buyer is willing to pay for it on the open market. So, how do you figure that […]

4 Ways Realtors Can Use Digital Marketing to Increase Sales

4 Ways Realtors Can Use Digital Marketing to Increase Sales No realtor can ignore digital marketing for sales. Marketing your services online helps you generate new leads and close more properties. Some marketing methods, however, are more successful than others. Learn the best digital marketing for real estate techniques that drive sales below. 1. Email […]

5 Tips on Building a Real Estate Lead List

5 Tips for Building a Real Estate Lead List Your leads list is perhaps the most important document in your real estate business. It contains the names and details of property owners in your market that might provide a return on your lead generation investment. By maintaining and updating this list over time, you can […]

What Do High-Interest Rates Mean, and How Can They Impact Your Real Estate Business?

What Do High-Interest Rates Mean, and How Can They Impact Your Real Estate Business? With the Federal Reserve warning of further interest rate increases in the coming months, consumer demand for property purchases might drop—impacting your real estate business. Increased residential and commercial real estate interest rates can make properties more expensive for buyers already experiencing an […]

Finding Motivated Sellers in Your Market Region

Finding Motivated Seller Leads in Your Market Region A motivated seller wants to sell their property quickly for cash. These sellers are more likely to accept below-market offers from buyers. This can speed up a real estate transaction and free up resources for your agents. Instead of a property sale dragging on for months, you […]

How Can a Property’s Sales History Impact a Sale?

How Can a Property’s Sales History Impact a Sale? A property owner contacts your real estate business with an incredible proposition for your team. She wants to sell her home — an enormous, recently renovated single-family residence in a desirable neighborhood — as quickly as possible and is willing to accept the first offer from […]

Seasonal Real Estate Guide

Seasonal Real Estate Guide: How To Know When To Buy or Sell a Home The real estate market (just like the weather) can change with the seasons. Typically, sales activity slows down in the winter and picks back up in the summer, depending on the area. Prices tend to be above-trend in those summer months, […]

What is the MLS?  

  What is the MLS?   Investing in real estate is one of the biggest moves a person can make in their lifetime. It involves a ton of risk and a ton of money. But thanks to the invention of the MLS, real estate transactions are smoother, and people are more informed. That means more accurate […]

The Ultimate Guide to Real Estate Farming

What is real estate farming? If you’re new to real estate, you might not have heard the term “farming” before (except in your real estate course). But you might not remember exactly what the term means, given you’ve had to memorize tons of other real estate terms and concepts. If you’re a new investor, you […]

What is Fair Market Value in Real Estate?

Whether you’re an investor, a broker, or someone who wants to buy a home for personal use, buying a house is a long process. That means you need to do as much due diligence as possible to ensure that you’re making a sound investment — rather than one that will bleed you dry and leave you […]